CLIENT COMPANIES’ PERCEPTION TOWARDS CREDIT RISK OF PRIVATE SECTOR BANKS WITH REFERENCE TO ICICI, HDFC, AXIS BANK, IDBI, AND YES BANK

The banking sector at present is facing many issues; one among them credit risk. Credit risk termed as an estimate or forecast of the default a borrower failing to recover his interest amount borrowed amount. Currently, banker lender recovering and principal amount, increasing their recovery costs. study makes attempt know awareness customers towards private banks. research objective analyze significant association between client company’s perceptions with view explains major variation perspectives Indian sector. about impact on banks profitability. helps prevail over problem analysis objectives research, hypothesis formulated, methodology, findings conclusions are discussed. secondary sources for through websites banks, Journals websites. Primary data has been gathered from 285 companies using convenience random sampling technique